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Thin Red Line

A Shopify store for men's shirts and pure silk ties, with collection pages, size & fit guides and sale campaigns that run from the homepage.

Sector
E-commerce
Industry
Menswear
Platform
Shopify
Live site
thinredline.com ↗

The client

Thin Red Line sells men's shirts and pure silk ties online.

The challenge

Shirts are a fit-sensitive purchase. The store had to reduce sizing doubt and make it easy to run sales.

What was built

  • Collection and bestseller pages for shirts and ties.
  • Size and fit guides linked from product pages.
  • Sale campaigns that can be switched on from the homepage.
Collections & bestsellersSize & fit guidesSale campaigns

The result

A menswear store that answers fit questions before they become returns.

See it live at thinredline.com